Side-by-Side Compare

SMB Forge vs Rosie — Which AI Answering Service Should You Pick?

Rosie answers your phones. SMB Forge does that plus SMS booking, invoicing, and Telegram owner bot. Here's how to choose for your trades business.

Text (949) 565-1908 Call to Hear It

Updated May 2026. Facts pulled from public pricing pages.

The Decision

What you're actually trying to decide

💸

Cost

Both start at $49/mo. Rosie's cheapest tier is voice-focused. SMB Forge Starter at $49 includes SMS scheduling, website, and Telegram — voice answering is the Max tier.

🛠

Scope

Rosie nails AI answering, bilingual support, spam filtering. SMB Forge bundles answering + SMS booking + invoicing + payment links + owner bot.

🎯

Fit

Rosie fits if you primarily need voice coverage. SMB Forge fits if you want a single tool replacing receptionist + scheduler + invoicer.

How It Works

How SMB Forge Works

📱 Your Customer Texts

Hey, I need a plumber for a running toilet — can you come Thursday?
We can get you on the schedule! Thursday at 2 PM works — I'll send a reminder the morning of.
That works, thanks!
Booked! You'll get a reminder the morning of. See you then 👋

💬 You Manage from Telegram

inv $350 water heater install John Smith 714-555-0123
📋 Invoice Draft — Water Heater Install: $350\nReply SEND to deliver via SMS
SEND
Invoice sent via SMS ✅
What's Included

What SMB Forge includes that Rosie doesn't

📞

24/7 Call Answering

Never miss a call again. AI answers, captures details, and texts you the summary.

📱

SMS Scheduling

Customers text to book. You confirm from Telegram. Calendar synced automatically.

💬

Telegram Owner Bot

Manage bookings, invoices, and orders from Telegram — no app or dashboard needed.

🧾

Auto Invoicing

Send invoices by text. Customers pay online. Everything tracks in Google Sheets.

⭐

Review Management

Auto-request reviews after jobs. Build your Google rating while you work.

📢

Campaign Texting

Send promotions, seasonal offers, and follow-ups to your customer list.

Why SMB Forge

SMB Forge vs Rosie: side by side

Last verified May 2026 from public pricing pages.

Feature Rosie SMB Forge
Starting price$49/mo$49/mo
Highest tier$299/mo$199/mo
24/7 AI voice answering✓✓ (Max plan)
Free trial7 daysNo (cancel anytime)
Bilingual (Eng/Spanish)✓✓
Spam filtering✓✓
SMS 2-way schedulingLimited✓
Automated invoicing✗✓
Customer payment links✗✓
Telegram owner bot✗✓
Review management✗✓ (Max)
Trades vertical pages✓ (mature)✓ (growing)
Best forVoice-first answeringBundled back office
Decision Guide

When each one wins

🎯

Choose Rosie if…

  • You want a 7-day free trial before committing
  • Voice answering and bilingual support are your top need
  • Spam filtering is important and you don't need invoicing built in
  • You already have a separate scheduler and invoicing tool you like
⚡

Choose SMB Forge if…

  • You want voice + SMS + invoicing + payments in one tool
  • Lower max-tier pricing matters ($199 vs $299)
  • You'd rather manage from Telegram than a dashboard
  • You're a trades or home-service owner specifically
Pricing

Choose your plan

No hidden fees. No per-message charges. Cancel anytime.

Most shop owners spend 5+ hours a week on phone tag, handwritten receipts, and scheduling. At $99/mo, it pays for itself if it saves you just 2 hours of admin work.

Starter
$49/mo
+ $99 one-time setup
  • AI scheduling assistant (SMS)
  • Google Calendar sync
  • Appointment reminders
  • Custom 1-page website
  • Telegram notifications & commands
  • Auto review requests
Get Started
Pro
$99/mo
+ $199 one-time setup
  • Everything in Starter, plus
  • AI ordering assistant
  • AI invoicing assistant
  • PDF invoices via email
  • Google Sheets tracker
  • Payment links (Stripe, Square, PayPal)
Get Started
Max
$199/mo
+ $299 one-time setup
  • Everything in Pro, plus
  • 24/7 AI call answering
  • Missed call text-back
  • Lead follow-up sequences
  • Review management
  • Campaign texting
Get Started
FAQ

Frequently asked questions

Is Rosie cheaper than SMB Forge? +
Entry pricing is the same ($49/mo). At the top tier, SMB Forge is $199/mo vs Rosie's $299/mo, but feature scope differs. Compare what's included at the price you'd actually pay.
Does Rosie do invoicing? +
As of May 2026, Rosie focuses on call answering. SMB Forge includes 2-way SMS, automated invoicing, and Stripe/Square/PayPal payment links.
Does SMB Forge have a free trial? +
No free trial, but no contracts. You can cancel anytime, billed monthly. Rosie offers a 7-day free trial as of May 2026.
Which one is bilingual? +
Both. Rosie and SMB Forge support English and Spanish greetings and conversations.
Can I switch from Rosie to SMB Forge? +
Yes. We port your business number and replicate your greeting. Setup is about a week. No contract on either side.
More Comparisons

Compare SMB Forge to other options

vs GoodCall vs Smith.ai vs Ruby Receptionists

Try SMB Forge — no contract, cancel anytime.

Every call answered. Every job booked. Every invoice sent. One platform, $49/mo.

Call (949) 565-1908 Text (949) 565-1908

Or email hello@smbforge.com